The role involves owning the end-to-end implementation of Go-To-Market (GTM) Operations projects across the tech stack, building, shipping, and iterating as an owner. Key duties include maintaining data quality, enabling marketing success at scale, improving marketing attribution, building source of truth models, and supporting revenue recognition processes.
The ideal candidate must have GTM Operations experience at a high-growth B2B SaaS company and be a hands-on builder comfortable with configuration, integration, and debugging. Strong operational rigor, attention to detail, and a bias towards using modern tools and AI solutions are essential for success in this role.
Parabola is a data automation platform that transforms manual processes into intelligent AI workflows. Teams at On Running, Skims, WHOOP, and hundreds more use Parabola to automate work they once thought would always be manual—like auditing invoices, reconciling data across systems, or extracting insights from unstructured PDFs and emails.