GTM Engineer (m/w/d)
What you'll do
The role involves owning marketing automation and lifecycle programs, including building, maintaining, and optimizing lead capture, qualification, and nurturing flows across the B2B funnel. Responsibilities also cover implementing lead acquisition processes, developing lead scoring models, managing automated lead routing synchronized with CRM, and ensuring continuous improvement of lead quality and conversion rates.
What you'll need
Candidates must have 2–5 years of practical experience in Marketing Automation, Lifecycle Marketing, or CRM, preferably within B2B SaaS, with deep practical experience in HubSpot Marketing Hub or a similar tool. A structured, execution-strong work style, data-driven mindset, strong analytical skills, and fluency in both German and English are required.
Skills
Benefits
PlentyONE
SoftwareentwicklungPlentyONE is the E-Commerce ERP Platform that captures the full depth and breadth of the e-commerce value chain, providing brands and retailers everything they need for more efficiency, growth, and success. By combining a scalable suite with managed services, 150 global marketplace integrations, and a vast ecosystem of partners offering industry-specific expertise and features, PlentyONE powers next-level e-commerce on a global scale. With over 20 years of experience, PlentyONE GmbH continues its legacy as an innovative software provider, empowering businesses in the e-commerce landscape. With integrated technology, strategic consulting, and long-term operational support, PlentyONE drives sustainable e-commerce success. In 2023 alone, over 116 million orders were processed through PlentyONE, generating a GMV exceeding €9.8 billion – meaning roughly one in every ten euros in the German online retail sector flows through PlentyONE.